Part of running a game store, or any business, is customer acquisition and retention. One of the big struggles a game store faces is, somewhat counter-intuitively, what kind of customers to pursue, charm and win over to their fold. Some of this is based on the demographics of a stores’ region, but much of it …
Read more “3 Game Stores in the Wild and How to Identify them”
I see a lot of store owners sweating their competitors. Mostly the ones who apparently operate without business sense or an infinite advertising budget. Or a trust fund. There’s lots of those, in every industry, but far more important is to recognize the good, healthy competitors you have and work with them. Aren’t your competitors …
How much money a seat at an event in a game store should generate comes up frequently in game store retail, or at least, how much to charge for a seat at a game. It matters to customers too – how much should you spend? Is a store justified in expecting you to pay a …